About the Course
Are you ready to master the art of persuasion and influence? This course is designed for leaders, managers, and professionals who want to win people over, build genuine buy-in, and get what they want. You'll learn practical, ethical techniques to communicate persuasively, strengthen your influence, and navigate high-stakes conversations with confidence, so you can achieve your goals while building stronger relationships. Take the first step towards becoming a more influential leader today!
About the Creator
At The Expert Academy, we create practical online courses designed to help professionals build real-world skills with confidence. Trusted by over 1 million learners and backed by more than 50,000 reviews, our courses combine clear tools, proven frameworks and actionable techniques to help learners improve performance, develop practical capabilities and apply what they learn directly in the workplace.
Course Curriculum
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1
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What Is This Course About Free preview
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2
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What You Will Learn On This Course
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Who Is Philip Hesketh?
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3
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Psychological Drivers: 1. Love, 2. Importance And 3. Belonging
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Psychological Drivers: 4. Belief
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Psychological Drivers: 5. Certainty And Uncertainty
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Psychological Driver: 6. Need For Growth
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Psychological Driver: 7. Need For A Place
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4
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First Impressions: How They’re Formed And How To Form A Good One
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The ‘Facts, Feelings And After Effects’ Of Every Conversation
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How To Get People To Jump Through Hoops Like A Dolphin
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The Psychological Difference Between Persuasion And Influence
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The Importance Of Understanding How People Have Beliefs And How Placebos Work
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5
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How To Read Body Language And The ‘Tells’
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The Difference Between ‘Intent’ And ‘Impact’
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How To Work Out What People Really Mean When They Say Certain Things
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How To Work Out What People Really Mean When They Say Certain Things
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The Big Difference That Little Words Can Make
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How To Tell When People Are Lying And What To Do About It
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6
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How To Put Things Right When You’ve Put Things Wrong
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The Principles Of Objection Handling
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The Importance Of Being Part Of The Solution
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Constructive Criticism
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How To Handle Difficult Situations During And After The Event
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7
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How The Roman Empire, The Beatles And The Titanic Really Failed
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How And Why All Relationships And Companies Follow The Same Course
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How To Keep Improving Even The Best Relationships
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8
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How relationships develop and how to relate to people
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How To Get On With Everyone Better
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How To Understand People Better And The Role Of Linear Probing
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How To Improve All Your Relationships In The Long Term
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9
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What We've Covered So Far
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Next Steps
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Interactive Project - Download and Complete
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Ready to Master Persuasion and Influence?
Join now and build the persuasion and influence skills to win people over, gain genuine buy-in, and achieve your goals with confidence.
£39.99